The Absolute brand strategy serves as a guiding principle for the way our organization thinks, behaves and communicates. Adhering to these principles will enable Absolute to make a clear, consistent and compelling impression with audiences at every touchpoint.
The Absolute logo is the most important element of our identity. Only Absolute approved artwork should be used. Never try to recreate, modify, or augment the logo in any way.
To ensure the Absolute logo receives the appropriate level of prominence in any communication, always surround it with the designated clear space designated in our brand Guidelines. Clears pace guidelines are provided to help maintain the integrity and presence of the logo when it’s placed in proximity to competing visual elements.
Positioning text, graphics, or other elements within the clear space is not acceptable. Never apply the logo (in print or in digital applications) smaller than the minimum sizes specified above.
A number of variations of the Absolute logo are available to download. High-resolution EPS (vector based) copies of our logo are available for use in printed publications. To download PNG and JPG files, right-click and save the image.