In a new article on Mobile Enterprise, I talk about the rapidly changing mobility landscape. In “MDM is So Last Year,” I talk about how the shifts in mobility have not only created myriad of mobile devices that need to be supported - laptops, smartphones and tablets of all sorts - but also the myriad of mobile device management (MDM) start-ups that have proliferated.
In 2013 the MDM market exceeded $1 billion with more than 100 competing vendors. Many organizations took a reactionary approach to their buying, looking for solutions to manage the new devices (smartphones and tablets), forgetting about laptops. As such, most mobility management tools still do not account for laptops, despite the fact that it is the original mobile device and the one with which mobile users most often interact with company data and resources.
Many MDM vendors compete on price, creating options which unfortunately fail to address the demands of enterprise mobility.
Is MDM dead? Well, no. It’s more “last year." Many analysts now consider MDM to be a facet of several elements falling under the enterprise mobility management (EMM) terminology, reflecting a maturity in solutions to manage devices, content, apps, communications, identity and access.
While the infrastructure and devices have changed, the driver remains the same—mobility enables productivity. Employees just want access to their stuff on the device of their choice without IT getting in the way. A solution designed to manage and secure corporate data must support as many device types as possible as well as a variety of ownership scenarios (including BYOD and CYOD). A single solution such as Absolute Manage is also the most flexible to deal with new policies, user requirements or device types in the future.
Read more about my thoughts on the changing MDM landscape in the Mobile Enterprise article